Senior Sales Manager

Full-time, hybrid based in Twickenham TW1 3QS

About the Role

We are looking for a driven and commercially sharp Senior Sales Manager to lead from the front in driving revenue across our growing, award-winning Packaging Portfolio, spanning three market-leading exhibitions: London Packaging Week, Paris Packaging Week, and Packaging Première Milan.

This is a high-impact role for someone ready to step up, take charge, and set the pace—both personally and for a small, ambitious sales team. Reporting into the Head of Sales, you’ll lead from the front: driving your own revenue, shaping strategy, and raising performance standards across the board, while working collaboratively with multiple sales teams across the portfolio to maximise commercial opportunities.

Our events sit at the heart of global capitals and focus on the packaging of luxury, premium drinks, and beauty. You’ll work closely with suppliers to some of the world’s most prestigious brands, including Dior, L’Oréal, Pernod Ricard, LVMH, Estée Lauder, Camus, Cartier, and Coty.

This is a fast-paced, commercially focused role where success comes from getting close to the market quickly—identifying opportunities, securing new business, and growing key accounts through effective portfolio selling across multiple revenue streams, including sponsorship and digital.

You’ll also have the opportunity to travel internationally, attending competitor events and meeting clients face-to-face—building your network, gaining market insight, and positioning our brands for continued growth.

We’re looking for someone with energy, ambition, and ownership—someone who thrives on exceeding targets, leads by example, and brings momentum to the team every day.

Key Responsibilities:

• Lead, coach, and motivate a team of 2–3 sales professionals to exceed targets

• Act as a hands-on sales leader, managing a portfolio of key accounts while driving new business growth

• Deliver strong account management and maximise revenue through effective portfolio selling whilst driving revenue growth through sponsorship, digital, and other commercial opportunities.

• Proactively source, develop, and secure new business opportunities across key markets

• Analyse sales performance data and implement improvements where needed

• Collaborate closely with Heads of Sales to align on strategy and drive overall commercial performance across the portfolio

• Collaborate with marketing, product, and operations teams to maximise revenue opportunities

• Forecast sales performance and report on KPIs to senior leadership

• Drive a culture of accountability, performance, and continuous improvement

• Represent the business at industry events, networking opportunities, and client meetings

Essential Criteria:

• Proven track record in a B2B sales role with a minimum of 5 years’ experience and consistent achievement of targets

• Strong leadership experience managing and developing high-performing sales teams (or ready to step into a team leadership role)

• Demonstrated success in both new business development and growing existing accounts

• Experience managing key accounts while maintaining a strong personal sales pipeline

• Proven ability to sell integrated commercial solutions, including sponsorship and digital opportunities

• Excellent negotiation, communication, and presentation skills

• Hands-on, results-driven approach with strong commercial focus

• Experience using CRM systems and sales data to manage pipeline and performance

• Ability to thrive in a fast-paced, target-driven environment

• Strong commercial awareness and business acumen

Preferred Criteria:

• Fluent in French and/or Italian

• Previous experience within a similar role working on B2B Exhibitions

About Us:
Easyfairs is a global event company based in Europe and the USA. We organise and host more than 200 events across the world (Austria, Algeria, Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, the UK and USA) and we manage eight venues in Belgium, the Netherlands and Sweden. Our passion is to bring business communities and communities of interest together. We strive to “easify” the life of our customers and increase the return on their investment of time and money through all-in formulas, advanced technology and a customer-centric approach. The Easyfairs Group employs over 900 highly committed talents. Our commitment to excellence has been recognised several times. We were named Belgium’s “Entrepreneur of the Year®” in 2018 and Deloitte has named us a “Best Managed Company” seven years running (2019-25). The company is ranked 11th in the list of the world’s leading exhibition companies. We are also proud of being on the "Sunday Times Best Place to Work 2025" list!

Benefits

🎂 Birthday Day off

🏡 Flexible working as well as hybrid working

👶 Enhanced family pay (maternity & paternity)

🚲 Cycle to work scheme

🚂 Interest free travel loans

📚 Free online academy to focus on professional development and upskilling

🧠 Specialist external performance coach services available to all employees

🤝 Employee assistance programme

👩‍⚕️ 24/7 access to our virtual GP service

🏆 Long service awards

💰 Pension as well as offering salary sacrifice

👪 Life cover

🔒 Group income protection

🍾 Fully stocked beer & wine fridge in the office

🎉 Regular company socials organised throughout the year

We understand that applicants can be put off applying for a job if they feel they don't fit all of the requirements. If you're excited about working for us and have most of the skills/ experience we're looking for, please go ahead and apply! Here at Easyfairs, we are passionate about the power of fostering a diverse, equitable and inclusive environment for our team to thrive in. We are proud to be an Equal Opportunity Employer.