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Content & VIP Manager

Broadway Events Ltd

At Broadway Events, we create trade events where communities connect, innovate and thrive. With a proven track record of attracting top business decision-makers, our exhibitions are a hub for insights, innovation and commercial success.

We’re powered by a passionate team who bring energy and individuality to everything they do. We thrive on the fast pace of the events industry and are proud to deliver exceptional experiences for our customers.

The Role:

We’re looking for a Content & VIP Manager to take ownership of our seminar programmes, feature areas, advisory boards and high-level VIP engagement. This role combines creativity, relationship management and event delivery to ensure that Broadway Events remains the go-to place for thought leadership and premium networking.

Key Responsibilities:

 

Content:

 

Seminars & Workshops

  • Develop and curate seminar and workshop programmes for each event.
  • Research, identify, and secure high-quality speakers through market research, surveys, and industry contacts.
  • Collaborate with Operations and Marketing to ensure smooth logistics and promotion.
  • Keep up to date with industry trends to ensure programmes remain fresh, topical, and commercially valuable.

 

Feature Areas

  • Generate innovative feature area ideas that enhance visitor engagement and drive growth.
  • Work with commercial, operations, and marketing colleagues to bring feature areas to life.

 

Special Guests

  • Research and identify special guests to elevate the profile of each event.
  • Work with Operations on negotiations, bookings, and logistics.

 

VIP Programme:

 

Relationship Management

  • Build and nurture trusted relationships with senior decision-makers, thought leaders, and influencers.
  • Act as the main point of contact for VIPs, ensuring a personalised and professional journey.
  • Deliver a concierge-level experience that exceeds expectations.

 

Recruitment & Engagement

  • Identify, invite, and confirm attendance of VIP delegates.
  • Collaborate with marketing on targeted campaigns to drive attendance.
  • Maintain year-round engagement with VIPs through tailored communications and exclusive opportunities.

 

Event Delivery

  • Oversee VIP logistics including registration, itineraries, access to exclusive areas, and hospitality.
  • Provide on-site support to ensure VIPs and speakers enjoy a seamless experience.
  • Integrate VIPs into dinners, roundtables, and networking functions.

 

Advisory Board Management

  • Lead communications and coordination for Advisory Boards in healthcare and education.
  • Manage agendas, scheduling, logistics, and follow-ups.
  • Use insights from Advisory Boards to shape event content, direction, and VIP programmes.
  • Build trusted relationships with Advisory Board members to ensure long-term engagement.

 

Strategic Input & Reporting

  • Gather feedback from VIPs, speakers and Advisory Boards to shape strategies.
  • Work with senior colleagues on long-term plans for content and VIP growth.
  • Monitor KPIs and report on engagement, retention and programme success.

 

 

Key Skills & Experience:

  • Proven experience in content development, conference production or event management.
  • Strong stakeholder management skills with confidence engaging C-level executives.
  • Excellent written and verbal communication skills.
  • Highly organised, able to manage multiple deadlines and projects.
  • Customer-focused with a commitment to delivering world-class service.
  • Commercially minded with the ability to spot growth opportunities.
  • Comfortable using CRM systems, Microsoft Office, and digital communication tools.

 

What’s in it for you?

 

  • Personalised Training & Development Plan
  • Recognition Scheme – we love celebrating wins!
  • Birthday Day Off
  • Holiday Entitlement Increases with Service
  • Onsite Parking
  • Team Perks – fresh fruit, occasional lunches, and regular social events
  • Collaborative & Fun Work Culture

Company Name

Broadway Events

Salary / Salary Range

Competitive

Closing Date

30-Oct-2025

Date Entered

23-Sep-2025

Contact Name

Emma Barrett

Email Address

emma@broadwayevents.co.uk
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