AEO - Association of event organisers

AEO Development Board



The AEO Development Board aims to further develop and support the work of the AEO Council agenda, across a number of working groups., to act as a conduit between the AEO Council and the Futures Board to encourage youth engagement in the sector and ensure content remains relevant and to share challenges, the progress of each member’s working group and opportunities to network.

A statement from the group chairs

Merging with the Talent Group back in September 2021 has given the Development Board a clear strategy for what we want to tackle this year.

Supporting members with the challenges that they are faced with around attracting and retaining the right talent to the industry is fundamental to ensuring we have a sustainable workforce to future proof our sector for years to come.

Current recruitment strategies and resonating with job seekers via traditional means is not working, and we have a duty of care to change that so that we can be a viable option for people with the right acumen to join us.

We need to understand what makes people tick and what staffs expectations are of us as employers, ensuring we align with an evolving set of values and stay relevant.

Launching the Employee Benchmark and Salary Study will be our main output for 2022, using the insight from this to plan a campaign that will meet the needs of our members and those that we are seeking to attract.  

We will use meetings to touch base and plan next steps, meeting face to face and virtually on a quarterly basis.

We look forward to sharing future updates with the wider membership via AEO’s social media channels and news platforms over the coming year, with a long term aim to give the Talent Hub a much needed refresh, filled with resources that they can tap into.

dev board

Who is it for?

A collective of next generation business leaders at Director/Senior Management level, from all facets of the business.

To find out more about the Development Board's strategy for 2022;

Please click here

2022 Diary Dates

For the course of 2022, the AEO Development Board are going to meet quarterly.

  • 8th March
  • 7th June
  • 6th December
  • "Broadway Events joined the AEO on the Enterprise Membership. We’ve already taken advantage of the many benefits including the excellent FaceTime Masterclasses and training guides for exhibitors."
    Emma Barrett
    Broadway Events
  • "We are a member of the AEO because it is a proactive association for the events industry. As an organiser it provides us with high value ideas, networking, guidance and information."
    David Harrison
    PPMA Group
  • "This year, the association has led working groups to address industry issues and put on some amazing events full of insightful content for both organisers and, through the AEOs FaceTime initiative, exhibitors. In addition, the AEO has represented the industry at a Governmental level to raise awareness of the importance of events to the UK economy."
    Paul Byrom
    Upper Street Events
  • "I genuinely believe that if you’re involved in organising events you should become a member of the AEO."
    Simon Kimble
    Clarion Events
  • "Our membership of the AEO represents real and tangible value for UBM - it provides fantastic networking opportunities, practical training for our team as well as valuable insight into the state of our industry."
    Simon Parker
    Informa Markets
  • "As an Association business, we appreciate the excellent work the secretariat of the AEO do for our community. From the events side of our business, the AEO provides an excellent return on investment, providing thought leadership, fantastic networking, brilliant awards, excellent research and FaceTime, a valuable tool to tell our markets why exhibitions and events should be an essential part of the marketing mix."
    Neil Felton
  • "AEO’s networking and member meetings are valuable for individuals at all levels within our organisation. The promotion of our sector to the outside world, to government, authorities and business at large is another vital aspect of the AEO’s purpose for members, many of whom, like my company, work on events throughout the world."
    Stephen Brooks
    Mack Brooks Exhibitions
  • “Knowledge is power and the AEO dinners are certainly powerful, there is always a wealth of knowledge at the table. Insightful presentations make for a constructive and extremely social way to learn from the experts who’ve done it before. I attended the Japanese evening and gained really valuable insight about the culture and how best to communicate with a local audience.”
    John Whitaker
    Vice President Marketing, Data & Digital , dmg events
  • "We have the opportunity to contribute positively to the industry as well as gaining valuable insight and advice. There’s no need to spend valuable time and money reinventing the wheel when you have so many experienced professionals in AEO membership to learn from”
    Emma Cartmell
    CHS Group
  • "JOINING THE AEO HAS BEEN FANTASTIC! Being able to gift our customers with free places at the FaceTime masterclasses, learn alongside industry peers and seek advice to common challenges is invaluable”
    Sharon Azam
    GovNet Communications
  • I just wanted to send my most sincere thanks for everything that you and the AEO team are doing to help navigate the events industry through the pandemic. The working groups and communication from the AEO have been excellent and I’m really appreciative of being part of such a wonderful organisation.
    Simon Burns
    ICHF Events
  • I think what the AEO has been doing during this tough time has been exceptional.
    Greg Cherry
    QD Events LTD
  • It is so useful to hear from your peers at this time. Please pass my thanks to Ruth and the BTIG panel
    Dan Assor
    CloserStill Media
  • Just wanted to thank you and Ruth this morning for the Zoom meeting - it was really interesting to hear how things are moving along in the virtual/hybrid meeting/exhibitions. All very new to me, so a lot to digest.
    Maureen Wright
    Optic UK
  • The session this morning was fantastic. We are right in the midst of this and the information was so useful. We can apply it immediately
    Claire Adams
  • The AEO provides an opportunity to make a difference, to work with other companies for the good of the industry as a whole, but beyond that, it provides it’s members with valuable insight and tangible benefits to grow your business, upskill and engage your teams. For those reasons, our membership is in indelible ink on the each annual budget. In short, if you aren’t a member, you are missing out.
    Ed Tranter
    73 Media




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