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FACETIME GUIDES

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These guides are for our members to use to promote live events to your customers. Please feel free to download and use the pdf files or rebrand the InDesign files for your next event. They have proved particularly popular so why not promote them to your customers via your website, social media channels and emails?

We regularly update the guides and are also happy to consider suggestions for new guides. All of the FaceTime resources have been put together following feedback from our members regarding information their customers would find useful or helpful. We are here to support you so if there's anything missing that could help you make a sale or maintain customer loyalty contact the AEO team. 

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Guide to the galaxy

Guide to the galaxy

This guide helps explain who exhibitors should be talking to at each stage of the exhibition planning process.

Galaxy ID File

Galaxy PDF

Last minute guide

Last minute guide

Do you have exhibitors who leave it a bit late in the day to book their space and then struggle to prioritise. If so, this guide is for them.

Last Minute ID File

Last Minute PDF

Power of events

Power of events

Need something to persuade your customers that investing in your event is the best thing they can ever do with their marketing spend? This guide is the answer to your dreams.

Power of Events ID File

Power of Events PDF

Email marketing

Email marketing

Help your customers understand how to get the most out of their email marketing before, during and after your event.

Email Id file

Email pdf

Potted guide

Potted guide

From six months out until six months afterwards, key focus points for your customers throughout the exhibitor journey.

Potted ID File

Potted PDF

Top tips

Top tips

The top things your customers need to think about to get the most from their investment in your event from setting objectives to choosing the right staff.

Top Tips ID File

Top Tips PDF

GDPR for exhibitors

GDPR for exhibitors

Here are some updated guides packed full of the new GDPR information which came into effect on May 25th 2018.

GDPR For Exhibitors ZIP

Stand and deliver 

Stand and deliver 

With helpful contribution from GES, this guide is intended to get you thinking:
• WHAT space you need
• WHAT your aims are
• WHO to work with
• HOW to impress
• HOW to communicate, and
• HOW to extend the campaign.

Stand and Deliver PDF

Why use promotional merchandise?

Why use promotional merchandise?

The business opportunities and rewards of taking space at an exhibition are well known but it’s important to do it well and not forget about the details.
In this guide we focus on promotional merchandise, an effective advertising medium to create brand awareness, engagement and loyalty.

Promotional Merchandise ZIP

A journey for first time exhibitors

A journey for first time exhibitors

This guide has been designed for the first time exhibitor. It will take you on the exciting journey from selecting an event through to successful participation and follow up. 

Journey PDF

Eye tracking research

Eye tracking research

Top tips for brand awareness and sponsorship.

  • Building brand awareness
  • Communicating your key messages
  • Visibility at the event

This could make all the difference to your success. Read on to find out about the latest eye tracking research and how it can help you stand out at your next event.

Eye Tracking PDF

How to exhibit booklet

How to exhibit booklet

This bespoke downloadable document gives you advice on everything from choosing the right show, preparing for the event, how to make the most of your stand and showcase your brand, what to do on the day and how best to follow-up with your contacts and new business leads.

Booklet PDF

Exhibiting for hotshots

Exhibiting for hotshots

So you're a bit of a know it all when it comes to exhibiting aye? Think again! Our Exhibiting for Hot Shots Guide is sure to teach you a thing or two, to spice up your game! Check it out.

Exhibiting For Hotshots PDF

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