AEO - Association of event organisers

Sales Manager (Digital & Exhibitions)

AEO

Sales Manager (Digital & Exhibitions)

  • Closing date: 29-Jul-2021
  • Hours:
    • Full Time
  • Job function:
    • Sales
  • Contract type:
    • Permanent
  • Contact Name: Grant Elrick
  • Company name: Messe Frankfurt UK
  • Email: grant.elrick@uk.messefrankfurt.com
  • Telephone: 01483483984

Main Duties and Responsibilities

  • Sales ownership of digital portfolio
  • Multi-platform selling (digital, exhibition, sponsorship, content marketing, marketing solutions)
  • Key account, existing accounts and business development management – through face-to-face meetings, video calls and telesales
  • Visiting competitor trade shows (national and international)
  • Be immaculate with administration (CRM, bookings)
  • Research trade magazines, online, other events to look for prospects
  • Gain deep understanding of automotive industry
  • Chase outstanding monies if required

Essential Skills and Experience

Experience in all areas of responsibility (above) are required, as well as:

Skills:

  • Selling - following a clear sales process. We are looking for a first-class questioner, listener and presenter, with the ability to close
  • Clear verbal communication skills
  • Good written communication skills
  • Highly professional approach
  • Excellent planning and organising skills
  • Determination and hard work

Experience:

  • Experienced at digital sales / digital publishing
  • Knowledge and good understanding of digital sales processes and terminology
  • Previous experience of exhibition sales an advantage

Working at Messe Frankfurt UK

Based near Guildford, in Surrey, the Messe Frankfurt UK team work to achieve the same kind of community of shared ideas within our team that we promote with our events.

Although part of the world's biggest trade fair organiser with their own exhibition grounds, and supported by 2,600 employees at 30 worldwide locations, our tight-knit team of 15 here in the UK maintains the entrepreneurial feel of an SME. Despite the uncertainty the global pandemic has caused, Messe Frankfurt has existed for 800 years and is committed to weathering the storm.

Our UK team is responsible for the following:

- UK sales agent of Messe Frankfurt’s global portfolio of shows

- Organising trade fairs in the UK, such as Automechanika Birmingham

- Providing digital products to the UK market, such as Autoresource

Working at Messe Frankfurt UK means being part of a fast-paced yet nurturing team. Each staff member works with their line manager to create personal development plans, that are reassessed on a quarterly basis. These are not based solely around daily tasks and targets, but long and medium-term personal development and improvement.

Messe Frankfurt UK have in place many ways to enrich and improve our employee's wellbeing professionally, mentally, personally and physically, such as our cycle to work scheme, idea of the month, ongoing training and team building.

This job offers a competitive salary plus commission.

If you would like to apply for this rare opportunity, please contact our Sales Director Grant Elrick directly at grant.elrick@uk.messefrankfurt.com with your CV and cover letter as soon as possible.

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  • "Broadway Events joined the AEO on the Enterprise Membership. We’ve already taken advantage of the many benefits including the excellent FaceTime Masterclasses and training guides for exhibitors."
    Emma Barrett
    Broadway Events
  • "We are a member of the AEO because it is a proactive association for the events industry. As an organiser it provides us with high value ideas, networking, guidance and information."
    David Harrison
    PPMA Group
  • "This year, the association has led working groups to address industry issues and put on some amazing events full of insightful content for both organisers and, through the AEOs FaceTime initiative, exhibitors. In addition, the AEO has represented the industry at a Governmental level to raise awareness of the importance of events to the UK economy."
    Paul Byrom
    Upper Street Events
  • "I genuinely believe that if you’re involved in organising events you should become a member of the AEO."
    Simon Kimble
    Clarion Events
  • "Our membership of the AEO represents real and tangible value for UBM - it provides fantastic networking opportunities, practical training for our team as well as valuable insight into the state of our industry."
    Simon Parker
    Informa Markets
  • "As an Association business, we appreciate the excellent work the secretariat of the AEO do for our community. From the events side of our business, the AEO provides an excellent return on investment, providing thought leadership, fantastic networking, brilliant awards, excellent research and FaceTime, a valuable tool to tell our markets why exhibitions and events should be an essential part of the marketing mix."
    Neil Felton
    FESPA
  • "AEO’s networking and member meetings are valuable for individuals at all levels within our organisation. The promotion of our sector to the outside world, to government, authorities and business at large is another vital aspect of the AEO’s purpose for members, many of whom, like my company, work on events throughout the world."
    Stephen Brooks
    Mack Brooks Exhibitions
  • “Knowledge is power and the AEO dinners are certainly powerful, there is always a wealth of knowledge at the table. Insightful presentations make for a constructive and extremely social way to learn from the experts who’ve done it before. I attended the Japanese evening and gained really valuable insight about the culture and how best to communicate with a local audience.”
    John Whitaker
    Vice President Marketing, Data & Digital , dmg events
  • "We have the opportunity to contribute positively to the industry as well as gaining valuable insight and advice. There’s no need to spend valuable time and money reinventing the wheel when you have so many experienced professionals in AEO membership to learn from”
    Emma Cartmell
    CHS Group
  • "JOINING THE AEO HAS BEEN FANTASTIC! Being able to gift our customers with free places at the FaceTime masterclasses, learn alongside industry peers and seek advice to common challenges is invaluable”
    Sharon Azam
    GovNet Communications
  • I just wanted to send my most sincere thanks for everything that you and the AEO team are doing to help navigate the events industry through the pandemic. The working groups and communication from the AEO have been excellent and I’m really appreciative of being part of such a wonderful organisation.
    Simon Burns
    ICHF Events
  • I think what the AEO has been doing during this tough time has been exceptional.
    Greg Cherry
    QD Events LTD
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    Dan Assor
    CloserStill Media
  • Just wanted to thank you and Ruth this morning for the Zoom meeting - it was really interesting to hear how things are moving along in the virtual/hybrid meeting/exhibitions. All very new to me, so a lot to digest.
    Maureen Wright
    Optic UK
  • The session this morning was fantastic. We are right in the midst of this and the information was so useful. We can apply it immediately
    Claire Adams
    FESPA

 

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