AEO - Association of event organisers

Exhibitor Liaison & Marketing Assistant - Enthusiast

AEO

Exhibitor Liaison & Marketing Assistant - Enthusiast

  • Closing date: 01-Sep-2019
  • Hours:
    • Full Time
  • Job function:
    • Marketing
  • Contract type:
    • Temporary

The Opportunity:

A temporary vacancy has arisen within the consumer department for a 6-7 month Exhibitor Liaison & Marketing Assistant.

We are offering an exciting opportunity for the right candidate to fast track their marketing career.

We are looking for an enthusiastic, articulate and dedicated temporary Exhibitor Liaison & Marketing Assistant to come and join us for a minimum of 5 months, to start immediately. The role would initially cover Spirit of Christmas Fair and The Luxury Travel Fair, then moving on to Destinations: The Holiday & Travel Show and The Caravan & Motorhome Show, and would suit someone who is looking for some marketing experience and is keen to learn.

The Spirit of Christmas Fair portfolio presents multi-platform shopping experiences for discerning consumers. It is the leading consumer gift show in the UK and attracts over 900 small businesses and 50,000 visitors, and key brand partnerships. The event works alongside House & Garden magazine our media partner published by Condé Nast (Whose portfolio also includes Vogue, Vanity Fair and Tatler) ensuring the event is held in high regard within the market, and more recently The Times and The Sunday Times. 

The Luxury Travel Fair is established as the must attend event for an exclusive set of high spending individuals looking for authentic and tailor-made travel experiences. Visitors can tailor-make their next awe-inspiring escape and uncover exclusive resorts and unique boutique hotels, luxury tour operators, first-class concierge companies, undiscovered destinations and original once-in-a-lifetime travel experience, plus hear exhilarating stories from our inspirational personalities in the Traveller’s Tales Theatre.

As the leading UK travel event, The Destinations Shows (London and Manchester) attract over 73,000 passionate, active and affluent travellers to discover the very best in new holiday experiences and the latest travel hotspots. The event is sponsored by the Times and also works with Stanfords to host the Travel Writers Festival with inspirational talks from explorers, adventurers, historians, novelists, TV personalities and many more.

The largest show of its kind, the Caravan and Motorhome Show Manchester offers the biggest choice of caravans, motorhomes and holiday homes anywhere in the North of England.

Working within the marketing team across these portfolios, the successful candidate will be enthusiastic, hardworking and looking to help grow our visitor base. This role would be ideal for a recent graduate who is looking for their first role.

We are looking for an enthusiastic, articulate and dedicated Exhibitor Liaison & Marketing Assistant to assist the Marketing team to deliver a highly focused and powerful marketing campaign. Excellent customer relations skills and a hard work ethic are essential to balance a varied and dynamic workload.

The position would be starting from early August until mid-February (includes working onsite at both shows).

Key Responsibilities:

Assisting the Marketing Manager and Senior Marketing Executive in:

  • Building relationships with and providing customer service to relevant exhibitors and partners
  • Assisting with the distribution of all promotional materials
  • Maintaining and updating event websites
  • Email and content research
  • Basic design briefs
  • Social Media
  • Assisting in acquiring speaker and entertainment content
  • Onsite delivery of the visitor experience including feature management
  • Researching content for blogs and emails
  • Maintain information on IT systems to enable management and tracking of campaign activity

Knowledge, skills and behaviours:

  • Understanding of the core marketing disciplines and what each can deliver
  • Knowledge and an interest in the retail and travel markets would be an advantage
  • Excellent interpersonal and communication skills, both verbal and written
  • Public relations and marketing skills
  • Excellent organisational skills
  • Self-motivated and determined with a strong sense of personal initiative
  • Ability to work well in a fast paced environment.
  • Good attention to detail
  • Articulate and naturally persuasive
  • A quick learner
  • A team player
  • A keen interest in developing a Marketing career
  • Good IT skills.
  • Exemplary verbal and written English grammar
  • Financial awareness.

 

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  • "Broadway Events joined the AEO on the Enterprise Membership. We’ve already taken advantage of the many benefits including the excellent FaceTime Masterclasses and training guides for exhibitors."
    Emma Barrett
    Broadway Events
  • "We are a member of the AEO because it is a proactive association for the events industry. As an organiser it provides us with high value ideas, networking, guidance and information."
    David Harrison
    PPMA Group
  • "This year, the association has led working groups to address industry issues and put on some amazing events full of insightful content for both organisers and, through the AEOs FaceTime initiative, exhibitors. In addition, the AEO has represented the industry at a Governmental level to raise awareness of the importance of events to the UK economy."
    Paul Byrom
    Upper Street Events
  • "I genuinely believe that if you’re involved in organising events you should become a member of the AEO."
    Simon Kimble
    Clarion Events
  • "Our membership of the AEO represents real and tangible value for UBM - it provides fantastic networking opportunities, practical training for our team as well as valuable insight into the state of our industry."
    Simon Parker
    Informa Markets
  • "As an Association business, we appreciate the excellent work the secretariat of the AEO do for our community. From the events side of our business, the AEO provides an excellent return on investment, providing thought leadership, fantastic networking, brilliant awards, excellent research and FaceTime, a valuable tool to tell our markets why exhibitions and events should be an essential part of the marketing mix."
    Neil Felton
    FESPA
  • "AEO’s networking and member meetings are valuable for individuals at all levels within our organisation. The promotion of our sector to the outside world, to government, authorities and business at large is another vital aspect of the AEO’s purpose for members, many of whom, like my company, work on events throughout the world."
    Stephen Brooks
    Mack Brooks Exhibitions
  • “Knowledge is power and the AEO dinners are certainly powerful, there is always a wealth of knowledge at the table. Insightful presentations make for a constructive and extremely social way to learn from the experts who’ve done it before. I attended the Japanese evening and gained really valuable insight about the culture and how best to communicate with a local audience.”
    John Whitaker
    Vice President Marketing, Data & Digital , dmg events
  • "We have the opportunity to contribute positively to the industry as well as gaining valuable insight and advice. There’s no need to spend valuable time and money reinventing the wheel when you have so many experienced professionals in AEO membership to learn from”
    Emma Cartmell
    CHS Group
  • "JOINING THE AEO HAS BEEN FANTASTIC! Being able to gift our customers with free places at the FaceTime masterclasses, learn alongside industry peers and seek advice to common challenges is invaluable”
    Sharon Azam
    GovNet Communications

 

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